Power Moves: On Nike’s “Dream Crazier” Campaign



Every once and a while a message comes across our TVs, computers, phones, or otherwise and stops us right in our tracks. As a mixed bag of baby boomers, millennials, generation z-ers, we have all become quite used to flashy imagery and slogans begging for our attention (especially those young millennials such as myself and gen zs who have grown up nearly their entire lives knowing modern technology as it is today). However, amidst the flashy advertisements and pleading call-to-actions come campaigns that speak to us and leave us moved, and sometimes in the most rare of cases, emotional.

I had the pleasure of watching Nike’s most recent advertisement for their “Dream Crazier” campaign over the weekend. With the focus on women in the sport and the unimaginable and sometimes “crazy” leaps of faith (something I discussed in the last Power Moves blog post), it left me feeling empowered and proud! After sharing it with a few other friends of mine, they were left with similar feelings. So while I considered what the next Power Moves blog post would be about as we head into warmer months, I thought it might be a perfect time to share this all with you.

Watch the video, and sound off below in the comments! What did you think? How did it make you feel? Are there any other videos you’ve seen recently that moved you? Make sure you share those too in the comments!

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